Monthly Archives - April 2015

Two dogs in a field of flowers - Expio Consulting

I Haven’t Picked up a Camera In Weeks and My Facebook Page Is Loaded with Perfect Photos

[column type="one-half" fade_animation="in" fade_animation_offset="45px"]If you're looking for ways to make your page more visually-appealing, but lack photography skills, this is for you. If you're using stock photos for Facebook post images, this is for you. The plight of non-photographers A common conundrum for many Facebook admins is coming up with photos for posts. It's a commonly-known fact that photos and videos generates far more engagement than text-only posts. If you're not a photographer, this can be a daunting reality. Social Media is a marathon. It takes a...

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The NLRB and Legal Considerations of Social Media - Expio Consulting

The NLRB and Legal Considerations for Employer’s Social Media Policies

European Sports Cars, Hot Dogs, and What To Do If An Employee Posts Embarrassing Images on Social Media It can be awkward. An employee catches the attention of Social Media and the effects of a not-so-good-for-PR post makes its way all the way to the top, potentially putting said employee on the chopping block. The story below reflects a reality that is becoming more and more common in the digital age. Here are two quick key points from the NLRB that will help...

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Photo in Photoshop - Expio Consulting

How to Add Follower Recognition to Your Social Media Toolbox

[column type="one-half" fade_animation="in" fade_animation_offset="45px"] 3 Step Process Ding. The  sound on the phone's notification bar sounds and in pops a notification, "@KateOvens just tweeted you a photo".  As the app opens, you begin reading the tweet, and satisfaction from being recognized for a job well done sets in. The tweet reads all about how great your business is. It feels good, so, so good.[/column][column type="one-half" last="true" fade_animation="in" fade_animation_offset="45px"] [/column] Someone took the time to take a picture and write a positive experience about your company. This is what Social Media...

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Disappearing Likes - Expio Consulting

Why is Facebook Removing Likes?

[column type="one-half" fade_animation="in" fade_animation_offset="45px"][custom_headline type="left" level="h1" looks_like="h1"]True Facts About Disappearing Likes That Will Make You Rethink Your Panic Attack.[/custom_headline][/column] [column type="one-half" last="true" fade_animation="in" fade_animation_offset="45px"] A recent move by the folks at Facebook headquarters has some page admins panicking. Why are numbers of likes - precious fans! - disappearing from the page? Keeping a close eye on the number of likes on a particular Facebook Page, many have noticed a worrying number of small losses. What's going on? The truth is, Facebook is not...

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