Be Like Tom

How Expio Digital Marketing transformed an industrial equipment website into a dynamic, engaging hub of booming business.

Everything changed for Tom and his marketing department when he partnered with Expio Digital Marketing. We didn’t just optimize their website; we transformed it into a dynamic, engaging hub. With a deep understanding of Tom’s industry, we crafted a strategy that resonated with his target audience. We handled everything—from hosting and security to maintenance and content creation—offering a low-hassle and highly-responsive service that allowed Tom and his team to focus on their core business.

Tom’s B2B company, specializing in industrial equipment, had faced numerous failed marketing efforts. Despite their best attempts, attracting new clients remained a challenge. Traditional marketing strategies were proving ineffective in the ever-evolving digital landscape. That’s where our expertise came in. 

Our expertise extended to SEO, driving organic traffic and effectively aligning inbound and outbound strategies. Targeted ads and compelling content worked seamlessly together to attract the right audience. We also provided meaningful reports and strategic insights, helping Tom and his team understand and leverage their metrics effectively.

This comprehensive approach was crucial, as more than 90 percent of customers research online before and/or during the buying process, and more than 75 percent of the buyer’s journey happens before contacting a salesperson. Recognizing these trends, we ensured that Tom’s online presence was not just visible but compelling at every stage of the customer’s journey. With our integrated strategies and responsive service, Tom saw a dramatic boost in online visibility and brand reach, leading to a surge in inquiries and solid business development.

Be like Tom. Partner with Expio Digital Marketing and see the difference for yourself.