Case Studies
19Aug

Transforming Search Visibility: How Expio Digital Marketing Boosted SEO Success for Surgical Group of North Texas

Surgical Group of North Texas came to Expio Digital Marketing because the healthcare group needed to increase search visibility to its new website, along with SEO goals like increasing domain authority, organic traffic and keyword rankings. We achieved success for SGNT through our various SEO tactics. THE GOALS Organic Engagement: Drive more engagement and interactions from organic search visitors.  Keyword Rankings: Achieve higher rankings for targeted keywords in search engine results. Domain Authority: Enhance the site’s domain authority. THE APPROACH Organic traffic:...

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12May

How Vending Nut Company Increased Organic Search Traffic by 139% and Tripled Impressions

  Vending Nut Company came to Expio Digital Marketing for help increasing organic site traffic as well as increasing search visibility with the ultimate goal of increasing website sales. We were able to achieve these goals for Vending Nut through various white-hat SEO tactics.    THE GOALS Increase Organic Site Traffic Increase Search Visibility  Increase Website Sales  THE APPROACH Optimized metadata titles and descriptions to target related key phrases Create meaningful, yet factual FAQ pages around keywords specific to the Dallas Fort Worth area ...

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07Feb

How We’ve Increased Non-Branded Keywords for HEDC And Improved Their Organic Traffic Reach

Hereford Economic Development Corporation came to Expio Digital Marketing for help increasing organic site traffic and improving rankings for non-branded keywords, with the ultimate goal of increasing organic site traffic. We were able to achieve massive success for HEDC through our SEO tactics, and the numbers continue to rise in the right direction.. THE GOALS Increase Organic Site Traffic Improve Rankings for Non-Branded Keywords THE APPROACH Optimized metadata headings to target non-branded key phrases Determine what people were searching that is relevant...

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24Jun

How SMB Suite Increased Leads and Organic Search Traffic

THE GOALS Increase Organic Traffic Acquisition Increase Contact Form Submissions THE APPROACH Redesigned Website Home Page SEO Local SEO THE RESULTS Quarter 1 of 2019 Organic traffic exceeded Quarter 1 of 2018 by 30% During that same period, contact form submissions increased 202% from Organic THE CLIENT SMB Suite is an All-Inclusive Software, Cloud and Support Solution for business powered by Microsoft experts. Learn more SMB Suite.

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24Jun

How Kai-Zen Earned High-Target Leads

THE GOALS Earn New Highly-Targeted, High-Value Leads Achieve $2-5 cost-per-click (CPC) THE APPROACH Newly-Designed Campaign Landing Page Banner Ads Campaign SEM THE RESULTS $2.30 Average Cost-Per-Click 6 New High-Value Leads Short, Low-Cost Campaign THE CLIENT Kai-Zen Plan is a product of NIW Companies. Since 2000, NIW Companies has been developing innovative solutions to help high net-worth individuals successfully manage their financial future. Our team is committed to generating the best possible outcomes and delivering service that has earned the confidence and loyalty of our clients and...

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24Jun

How Aereos Aerospace Increased Organic Traffic by 73%

THE GOALS Increase Organic Traffic Acquisition Increase Inbound Form Conversions THE APPROACH Create values-based website content Keyword and topic-rich blogging content specialized to the industry SEO THE RESULTS 73% Organic traffic acquisition increase from June 22, 2016 - June 23, 2017 compared to June 23, 2018 - June 23, 2019 THE CLIENT Aereos is a family of five award-winning operating companies in the aircraft MRO industry with over 100 years of combined service, dedicated to providing quality aircraft parts, MRO services, exceptional customer service and value.

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04Dec

How Panhandle OBGYN Has Increased Awareness and Brand Culture

View or Download Slideshow "Expio has been a lifesaver. Very nice people to work with." - Ann Curl, Office Manager, Panhandle OBGYN THE GOALS Increase unique visits to the contact page Increase Social Media engagement Increase Video Views THE APPROACH Inspire, collect and share patient stories Provide patient information, medical advice and office procedures Recognize staff via activity using moments like awareness holidays, birthdays, special accomplishments, causes, community activities, etc. THE RESULTS More than 100% increase in Contact page unique visits from 2018 vs. 2016 Ranking #1 average...

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29Feb

How Web Startup iBequeathIt Earned First-Page Google In Under 12 Months

THE GOALS Track and prove positive keyword rankings improvement (SEO/Keyword Strategy) with a newly launched blog subdomain THE APPROACH Launch new blog (ibequeathit.com/blog) Research most important search queries in targeted Metro areas Produce weekly blog content (blog subdomain) correlated to targeted high-volume targeted keywords and phrases Social media content linked to blogs Marketing Strategy partnership with mixtape marketing THE RESULTS Ranking first-page Nationally for keyword phrase "estate planning app" THE CLIENT iBequeathIt is a new and smarter way to ensure that the ones you love most get the things that you love most. It is...

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11Feb

How Star Wellness Increased Conversions, National Keyword Rankings

THE GOALS Show positive trajectory for conversions (i.e. On-Page Events) THE APPROACH Track and optimize targeted keywords and phrases Produce weekly content (website and LinkedIn Pulse articles) correlated to targeted keywords and phrases Social media content linked to blogs THE RESULTS 24.5% increase in Conversions (On-Page Events) Ranking #1 Nationally for keywords "understandable wellness report", "proactive health assessments" Ranking first-page Nationally for keyword "onsite immunizations"  14% Increased Clicks from Organic Search in 2015 from previous year THE CLIENT Star Wellness helps save lives by alerting individuals of undetected health conditions. They help save money for...

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10Feb

How WhitneySmith Increased Clicks from Search by 50%, Pageviews 60%

THE GOALS Prove improved SEO presence year-to-year by increased clicks via Organic Search and Unique pageviews (2014 - 2015) THE APPROACH Produce YouTube video campaign featuring top staff and services Website redesign New staff photoshoot and landing pages Track and optimize targeted keywords and phrases Produce weekly content correlated to targeted keywords and phrases THE RESULTS Web Traffic up 54.5% in 2015 48% Increase in Organic Traffic 63% Increase in Pageviews THE CLIENT WhitneySmith Company is a full-service human resources consulting firm, providing professional assistance in a variety of human resource disciplines in downtown Fort Worth, Texas....

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