Expio Values

Company Culture: Ensuring Time For Learning and Curiosity
22Dec

Company Culture: Ensuring Time For Learning and Curiosity

Expio builds in time for employees to learn new skills and feed their professional passions. By Caylee Hanna, Expio Intern A key component of working at Expio is continued education. The digital marketing field is quickly evolving, and it’s an employee requirement at Expio to stay on top of our field, so we can serve our clients in the best ways possible.  We chatted with Expio Chief Relationship Officer Jody Reynolds to get her thoughts on continued professional learning as part of a...

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Fostering A Low Stress Work Environment
09Dec

Fostering A Low Stress Work Environment

How to build a work culture where teams thrive and succeed. We sat down with Expio Chief Relationship Officer Jody Reynolds to discuss ways companies can keep employees engaged, rewarded and fulfilled. How can businesses provide a low-stress work environment? Jody: One of the ways to foster a low-stress work environment is to have clear core values as a company. At Expio Digital Marketing, Founder and CEO Andy Roller established those for us years ago. Expio’s three core values are: “No ASAP, No...

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light trails on rush hour traffic at night
14Oct

How Clients and Agencies Should Treat Each Other

A Case for Staying True to Our Expio Core Values and Using Karma to Create Educational Opportunities [x_author title="About the Author"] Sometimes what goes around really does come around.  We had a client that started out a great fit with Expio. There was mutual respect and great communication.  Then, leadership changed on their end, and suddenly we found ourselves challenging our own three core values, which are: Expio Core Values No BS: Be honest and transparent. We don’t tolerate lying, evading or deceiving internally or...

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Andy Roller speaking in front of an audience.
01Oct

How to Get People to Answer Emails, Make Decisions and Be Responsive

Expio Founder and CEO Andy Roller explains how to win the war for attention, follow up and responsiveness. Excerpts from Andy Roller at American Advertising Federation-Amarillo speaking engagement: I have five kids, and three of them have iPhones. In the event I need to get in touch with someone, I’ll text and call them, and nobody responds within a reasonable amount of time. I’m thinking, “I am paying over $300 a month to provide everybody a phone. Somebody answer the phone! What’s...

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woman on laptop
02Jul

How to Be a Rockstar Intern

16 Key Steps For Landing a Great Internship and Making the Most of It. [x_author title="About the Author"] In today’s competitive landscape, a meaningful internship can make or break a college graduate hoping to land a job in his or her field. Internships are just as much about worthwhile connections and great recommendations as they are new experiences and broadened skill sets. Internships stand out on a resume. They signify that a student was willing to juggle his or her school schedule and...

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Chart and magnifying glass
12May

Does Your Agency Make You Feel Like an SEO Expert?

If You Don't Feel Like a Subject Matter Expert When it Comes To Your SEO Strategies, Your Agency Might Be Letting You Down. So, how's it going with your SEO monthly reports? If you're an Expio Digital Marketing client and a subscriber to our SEO service, you know that our monthly reports are a huge part of our offerings. Why? Because we need to prove to you - every month - that we're completing a valuable and worthwhile service for you. And we need...

By Expio Values, Online Search (SEO), Reports0 Comments
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30Mar

9 Tips for Virtual Meetings That Actually Kick Butt

During self quarantine, excellent communication and time management are important. Here are some ideas for improving your next virtual video meeting. [x_author title="About the Author"] Most of us are working from home during the COVID-19 pandemic. But, are we keeping up regular communications with our teammates, clients, business partners and others who play an important role for our work? ?  It’s more important than ever to communicate at a high level and to make sure work life feels as normal as possible so...

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Working from home
26Mar

Defeat Quarantine: 3 Marketers Share Their Productivity Hacks For Working At Home

How to stay focused when working from home: Tips from Expio leadership. [x_author title="About the Author"] Create a comfortable space for working from home. Vitamin D from sunlight is a great energy boost! We’re all now dealing with scary, uncertain times, and social distancing is completely upending our normal routines. During this nationwide quarantine, many of us are being asked to avoid the office to prevent the spread of COVID-19. Yet, for those of us in marketing, advertising and other creative fields, the work must...

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19Mar

Ideas For Our Clients During COVID-19 Pandemic

Let's protect our teams and best serve those in greater need. Like you, I'm watching the most recent updates on COVID-19 and thinking of so many friends who are struggling through this time. Get creative to keep excellent communications while your team works remotely. Yes, at Expio we're working from home, keeping our distance, and washing our hands. We will continue to work hard for our clients, especially those who are struggling the next few months. I want to encourage all of you, all...

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Expio Recommends Ways to Be More Creative for Clients
30Apr

Top Ways Agencies Can Spark More Creativity into Everyday Tasks

Creativity isn’t just for designers. And it’s in demand by clients. [x_author title="About the Author"] If you’ve read Expio’s Providing Creativity blog, you know that clients demand and expect creativity in more than just graphics and logos. Agencies must evolve to inject creativity into all of their tasks. But, how do you develop or boost a creative mindset? Developing Your Creative Mindset Allen Garcie, associate professor of digital arts and graphic designer at Louisiana State University-Shreveport, taught a workshop to a group of American Advertising...

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