Why We Love Super Simple Video Blogs & What We’re Doing About It

Video is a Highly Engaging Platform So, we thought we'd start doing some of our own. Video is great for creating simple,...

Twitter Releases “Header Image” For Profiles

The Little Big Things by Tom Peters (Recommended)

Expio staff are always looking for a great resource. This is a book that inspires actions that shape the best...

Thoughts on Facebook Reach Decline? (Excerpts)

Is Facebook on the decline? There are many opinions out there, but I've shared screenshots below of an email exchange I...

3 Rules For Turning Garbage Content Into Significant Content

What's the point of social media for you? We suggest performing a litmus test against yourself and your online content strategy....

Why Outsourcing Digital Marketing Efforts Makes Dollars and Sense

Crunching the Numbers: Why Expio is a Cost-Effective and Hassle-Free Solution for Digital Marketing About the Author At Expio Digital Marketing,...

Cut the Jargon and Meaningfully Understand Facebook Analytics

A Beginner’s Guide to Mastering the Most Important Facebook Audience Insights With So Many Metrics, Which Ones Are Most Important?...

Giving Purpose to #Hashtags

Post by Expio Consulting. We see all sorts of applications for the use of hashtags in the Twitter world. What...

A Great Facebook Page Is Engaging, Not Merely Likes

The Quality of a Click Isn't 1:1 http://vimeo.com/71025901 The value of a click isn't 1:1. Some clicks are people simply browsing your...

Assuming In Extremes About Social Media Isn’t Good For Anyone

Gaining balanced perspective for online creativity Some say social media is the only way to succeed in the business world, especially...