If You’re Not Doing a Good Job of Taking Care of Your Customers Offline, Social Media Will Just Make You Worse Maybe you’re just pushing yourself on people. So, social media is a conversation. It’s not a place just to always talk and never listen. So first reason it may not be working is you suck. If your business sucks, if you’re not doing a good job of taking care of your customers offline, if your service sucks, if your value sucks,...
I came across SMART goals a couple of years ago as a way to set realistic goals that address the problems of ambiguity and irrelevance. SMART stands for: Specific – Target a specific area for improvement. Measurable – Quantify or at least suggest an indicator of progress. Assignable – Specify who will do it. Realistic – State what results can realistically be achieved, given available resources. Time-bound – Specify when the result(s) can be achieved. Rather than setting a goal like: Be the best Ruby on Rails...
